How To Create A Freelancer: 7 Tips to Make Your First Gig

If you’re reading this, you most likely have a desire to launch your own freelancing business. Whether you’re an entrepreneur or just someone who wants to get out of the 9-5 routine, becoming a freelancer is an ideal way to achieve that goal. But, there’s more to it than just having the urge. If you want to succeed as a freelancer, read on for some insider tips on how to create a freelancer and start making money right away. Freelancing can be a wonderful side gig if you know how to make it work for you. Many self-employed professionals don’t take advantage of the flexibility and privacy that comes with being your own boss. After all, working from home can be isolating at times if you aren’t used to it. But, with the right plan in place, creating your own freelance business can be a rewarding experience, especially if you have all of the right elements lined up beforehand. Here are some helpful tips if you want to create a successful freelancing business:

Build a Branding Strategy Before You Advertise

The first place to start if you want to create your own freelancing business is branding. While you can advertise your services on sites like Fiverr, you’ll want to think about creating your own website to build your business on, as well as establish a consistent brand that people recognize. The best way to go about building a branding strategy for your freelance business is to start by researching your industry. This is because you’ll want to know what types of skills are in demand, as well as what companies are hiring them. If you’re in the marketing or design fields, for example, you’ll want to know what businesses are looking for so you can offer your expertise. Next, you’ll want to create a logo and branding materials that are representative of your freelance business. You can use these materials to market your freelance business and to help you stand out in the crowd. You can also use these branding materials to create business cards and other marketing materials that you can use to build your freelance business.

Networking is key - but don’t forget to practice, too

When you’re just starting out, it can be tempting to assume that you won’t need to network. After all, you’ve got a few gigs under your belt, so why would you need to meet new people and build relationships? But, networking isn’t a one-time event; it happens on an almost daily basis if you want to succeed as a freelancer. Networking is simply making connections with other professionals. You can network on social media, through email chains, and in-person meetings, among other channels. However, make sure that you don’t only network when you’re trying to find new clients. Instead, try to incorporate networking into your daily routine as well. For example, on your way home from work grab a cup of coffee with a few of your colleagues and see if you can add some networking to your day. Alternatively, when you stop for lunch with your work buds, you can ask them to meet you at your table and talk shop over a sandwich.

Don’t be afraid to charge for your services

One common mistake that would-be freelancers make is charging too little. You can charge whatever you want, whenever you want. There are, of course, caveats to this. If you are in a phase where you are not making enough money to cover your bills, you should charge less. If you’re in this situation, then you may want to re-assess your freelance business and see if there are some aspects of it that you can re-negotiate. But, for the most part, freelancing is a business, so you should charge for your services based on your industry’s rates. Simply put, if you’re a writer, you should charge $200 for a 500-word essay. If you’re a designer, you should charge $150 for a one-page flyer. However, there are a few exceptions to this rule, especially if you are a specialized freelancer who has a unique skill set. For example, if you are an experienced iOS developer, you can charge higher than the industry standard of $300 an hour, as there is so much more to developing an app than just writing code.

Stay flexible and use time-tracking tools

As a freelancer, you will be constantly switching between different projects. Ideally, you want to keep your schedule as open as possible so you can take on as many gigs as possible, but you also want to make sure that you’re not drowning in work. This means you have to stay flexible, but you also have to make sure that you have some downtime in between gigs. To help you stay flexible and make sure you have time off between gigs, make sure you have a time-tracking tool like Harvest or Timetrak on your freelancing platform. This will allow you to track how much time you spend on each project and give you a better idea of how much time you have left before the project is due.

Conclusion

Freelancing is a great way to make money on the side, and it’s also a great way to get your name out there in the professional world if you aren’t happy with your current job. However, it is important to note that freelance work isn’t easy. You will need to build a brand, network with other freelancers, track your finances and stay flexible. With these tips in mind, you should be well on your way to creating your very own freelancing business.